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Cover image for book Harnessing AI and Predictive Analytics for Decision-Making and Competitive Advantage

Harnessing AI and Predictive Analytics for Decision-Making and Competitive Advantage

By:IGI Global
Publisher:IGI Global
Print ISBN:9798337336480
eText ISBN:9798337336510
Edition:0
Copyright:2026
Format:Reflowable

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The rapid developments of artificial intelligence (AI) and predictive analytics drive powerful changes in competitive decision-making capabilities of industries worldwide. The growing dependence of modern organizations on predictive information from AI enables them to improve their business intelligence systems and optimize their operational procedures as well as develop strategic solutions. The combination of machine learning and big data analytics with AI-controlled automation accelerates operations and innovates business approaches to seek long-term market superiority. Harnessing AI and Predictive Analytics for Decision-Making and Competitive Advantage examines the current progress in AI technology with emphasis on its uses for business intelligence analysis, risk evaluation, marketing methods, and more. It presents a thorough discussion about organizational strategies for using AI to develop data-based decisions which drive competition. Covering topics such as business resilience, employment dynamics, and risk response, this book is an excellent resource for academicians, industry professionals, policy analysts, government officials, and more.