Distributionscontrolling
| By: | Jochem Piontek |
| Publisher: | De Gruyter |
| Print ISBN: | 9783486232578 |
| eText ISBN: | 9783486788105 |
| Edition: | 1 |
| Copyright: | 1995 |
| Format: | Page Fidelity |
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Table of Contents
Der Controlling-Gedanke erreicht allmählich auch die Distribution. Das Werk analysiert die strategischen Gestaltungspotentiale des Distributionscontrolling, entwickelt Instrumente zu seiner Durchführung und zeigt Kostensenkungspotentiale in der Distribution auf.